Blackfire Realtime Entertainment Distribution (RED) framework

Revenge of the Smart TV

January 9, 2018

The Tech

According to research firm Parks Associates, 45% of U.S. broadband households own a Smart TV, “making it the most commonly used platform for streaming video content among this group.” Additionally, roughly 60% of the those surveyed said that the device display on a Smart TV is easier to navigate and easier to find content than other connected devices, such as a set top box (STB).

Despite the high praise from devoted users, overall sales of Smart TVs, including those with 4K/Ultra HD resolution, have plateaued in recent years. “As a result, we are seeing new partnerships among device manufacturers focused on ways to improve or refresh the UI [user interface] of the smart TV, to make the device easy to use and a single point of content in the living room,” says Jennifer Kent, Director of research quality and product development at Parks Associates.

Additionally, streaming services are only gaining in popularity. Thanks to engaging, original content and an abundance of mainstay classics, streaming services like Netflix and Hulu are gradually killing cable. Data from financial services company Raymond James “shows that 31 percent of Internet users polled in November cited a streaming service such as Netflix or Hulu as their primary source of video content, up from 24 percent a year ago and only a few percent behind the 35 percent of survey respondents who named cable as their primary video source.” (Sound and Vision) That means, now, more than ever, entertainment device manufacturers need to start designing their products with streaming at the forefront.

Another feature that has been gaining traction over the last few years is voice control, and we should expect to see more entertainment devices, such as Smart TVs, unveil voice control functionality in 2018. Research from Parks Associates shows that “consumer demand is pushing voice control into the connected entertainment area” fueling it’s growth in the market.

This study proves that instead of having many disparate devices that play media throughout the home, consumers want to have access to all their entertainment content – such as music and video streaming services – from one central place. And what better place than the living room TV? Establishing the living room TV as a central hub from which all entertainment content can be easily accessed (and sent out to other devices in a multi-room setup) cuts down on the confusion for what can be played from which device. It’s time the TV stepped into the 21st century…

Implemented into the home’s central Smart TV, Blackfire’s revolutionary new protocol, The Blackfire Realtime Entertainment Distribution (RED) framework, allows users to to create a wireless, whole home entertainment system. With the Blackfire RED framework embedded in wireless speakers and the Smart TV, users can finally enjoy a truly wireless, connected home. The Blackfire RED framework is the most synchronous, reliable, and cost effective wireless solution on the market, and can be integrated into a broad spectrum of high quality voice service applications as well. Many companies have already stepped into the future by leveraging Blackfire’s technology. Now is your chance. Join the Blackfire Revolution today.

The Best Way to Avoid Buffering

October 3, 2017

The Tech

FireCat

A new neural network AI from MIT CSAIL has been making headlines recently for using machine learning to solve some issues associated with buffering. We’ve all experienced buffering before, either in the form of pixilation, long wait times while loading a video or audio file, and everyone’s favorite nemesis: the spinning pinwheel of death. Buffering occurs because it’s impossible for your computer (or TV) to receive data all in one lump for immediate playback. Therefore, data is broken up into smaller packets and sent to its destination, sequentially. So while you’re enjoying your favorite Spotify playlist played to wireless speakers throughout your home, or streaming the latest episode of Game of Thrones in your living room, your entertainment media will always be sent bit by bit. If all goes well, you’ll never notice this is even happening. But more often than not, you’ll experience some sort of indication of file buffering. If there isn’t enough bandwidth, you’ll either experience pixilation, longer buffering times, or drop outs because your network can’t transmit data fast enough to maintain a sufficient “buffer.”

Essentially, what MIT CSAIL’s AI, dubbed the “Pensieve” neural network, does is use machine learning to switch between pixilation and buffering so your videos aren’t over buffering when they don’t need to, or pixelating when they don’t need to. According to MIT, the neural network will tune itself over time based on a system of rewards and penalties, allowing streaming services to customise this for their content—with priorities for buffering or resolution. If the streaming service is able to predict that a user watching a video on a handheld device is about to walk into a poor connectivity area, the system will be able to reduce the streaming resolution sufficiently, creating enough of a buffer for (potentially) stutter-free streaming (livemint). This is all fine and good, but it’s essentially like putting a Band-Aid on a festering wound: it may cover up the problem, but it by no way solves the underlying issue.

The real problem with buffering lies with your WiFi network. Conventional WiFi runs on TCP (Transmission Control Protocol), designed in the 1960’s for transferring files down wired Ethernet lines – certainly not for streaming real-time video and wireless audio throughout the Smart Home. (For more information on the shortcomings of TCP, check out this blog post). As long as your WiFi runs on this outdated protocol, it doesn’t matter what techniques are being innovated to combat the annoyance of buffering – the cause of the issue still needs to be addressed, not the symptoms.

Blackfire Research understands this. That is why we developed Real-Time Packet Management (RPM), the Blackfire Research solution to buffering. For whole home, wireless audio, RPM uses a special multipoint, real-time feedback signal from each speaker to monitor the effects of noise on the audio data stream, allowing for a much shorter queue and much less buffering. RPM is part of the Blackfire Realtime Entertainment Distribution (RED) framework, a revolutionary new protocol designed to stream both HD 5.1 audio and 4K video, simultaneously, across multiple devices around your home- all over the standard WiFi – with precise synchronization, low latency for lip sync, and overall reliability.

RPM can be found in any Blackfire powered device. Partnering with Blackfire Research means you’re ahead of the pack, and most of all, one step closer to defeating your nemesis: that darn spinning pinwheel of death.

Apple kills the iPod Nano and Shuffle. So, what’s next?

August 22, 2017

The Tech

FireCat

With the announcement in late July that Apple is officially retiring the iPod Nano and the iPod Shuffle (the last of the pre iPhone iPods) we can safely say that “video killed the radio star” or rather, the rise of online/app-based streaming services like Spotify, Pandora, and Apple Music, have essentially wiped out the need for music file downloading on portable devices (and the products that were designed for that sole purpose.) When the iPod debuted in 2001, Steve Jobs promised 1,000 songs in your pocket. Today, through streaming, you can play almost any song in existence, instantaneously and fairly cheaply, without bogging down your smartphone or tablet’s storage. Thus, it’s not surprising that Apple is finally saying goodbye to the standalone MP3 player (although it does pierce a knife right into the heart of my childhood.)

With online/app-based streaming swiftly becoming the norm, home A/V and speaker manufacturers are adapting as well by offering products with built-in streaming services like Spotify Connect and Chromecast built-in, allowing music lovers to stream their music wirelessly from their phone or tablet to their speakers. But this shift comes at a price because they are exposing major flaws, not just in their products, but in the wireless protocols their products are built on.

Conventional Wi-Fi runs on TCP (Transmission Control Protocol) which was designed in the 1960’s for transferring files down wired Ethernet lines, not streaming real-time, wireless, audio. Unfortunately, most products out today that boast wireless streaming capabilities still use these outdated protocols and therefore, can’t properly support wireless streaming.

This has posed a huge problem for manufacturers who want to stay on trend, but are unwilling to invest in new, wireless infrastructures. As we’ve seen with Apple’s retirement of standalone MP3 players, products that support app-based streaming are the future. And yet, manufacturers continue to release products that are fundamentally unable to support the future of wireless home entertainment.

So what can be done? Well, Blackfire Research has an answer for that.

It’s called the Blackfire Realtime Entertainment Distribution (RED) framework, and it’s the industry’s only wireless and entertainment-centric infrastructure software framework built from the ground up to both overcome the limitations of Wi-Fi and meet the needs of wireless, entertainment-related apps and products. Top global audio brands, such as Harman Kardon, Onkyo, Pioneer, and Integra have already licensed the Blackfire RED framework, and are currently shipping products that leverage its capabilities: reliable multi-room, multi-channel, low latency, wireless audio and video over Wi-Fi. With the Blackfire RED framework in products such as home A/V systems, wireless speakers, smartphones, and TVs, home owners can finally become Smart Home owners – enjoying all of their digital streaming services wirelessly, synchronously and seamlessly throughout the home.

With the original iPod, you could carry 1,000 songs in your pocket. Today, the Spotify song collection alone boasts over 30 million. We’ve been adding more and more music into our pockets, but after all this time, we’re still trying to figure out how best to get it out.